CERAMICA TECLA
Ceramica Tecla’s stand at Cersaie 2021 is a perfect example of design that evokes nature and sustainability, designed to highlight the company’s products in an elegant and welcoming way. This exhibition space is not just a showcase for ceramics, but a visual experience that captures the eye and invites visitors to explore.
The deep blue of the walls contrasts with the natural wood of the columns, creating an elegant and at the same time cozy atmosphere. This colour combination recalls the earth and sky, emphasizing the natural origin used in Ceramica Tecla’s products. The use of raw materials such as untreated wood and textured walls contributes to give an idea of authenticity and craftsmanship, fundamental values for the company.
The columns in the form of a stylized tree, which branch upwards, dominate the space and give the stand an organic and dynamic look. These structures seem to support the whole installation, symbolizing the link between the company and the environment. The lighting is designed to enhance the products on display and create a warm and inviting atmosphere. Spotlights and LED lights are strategically placed to enhance the characteristics of ceramics and create a welcoming environment.
The space is organized in a way that creates a fluid path for visitors, with dedicated areas for product display and more collected areas for conversation. This layout allows you to fully appreciate the details and quality of the products on display, offering a unique and engaging experience.
Overall, the stand of Ceramica Tecla at Cersaie 2021 conveys an image of a company that is attentive to the quality of materials, innovation and respect for the environment. Every element, from the colours to the lighting, is designed to offer a sensory experience that reflects the excellence and creativity of Ceramica Tecla. This stand is not just a simple exhibition of products, but a sensory journey that highlights the aesthetic and functional qualities of ceramics in a harmonious and natural context.
Project Info
- Client
- Tecla Group s.r.l.
- City
- Bologna
- Exhibitions
- Cersaie
- Year
- 2021