Fasem & Green
The stand designed for the furniture company “Fasem Green” at the 2022 Salone del Mobile is an example of elegant and functional design, designed to attract and engage visitors. This exhibition space is not only a showcase for products, but an immersive experience that highlights the company’s innovation and quality.
The stand layout is characterised by an open design that invites visitors to come in and explore. The distinct areas within the stand allow to show different product lines or create different atmospheres, offering a varied and engaging experience. A partition wall partially separates the space, adding a design element and creating a more private area for conversations and negotiations.
The main colors of the stand are white, green (in line with the name “Green”) and an intense burgundy, which creates an interesting and dynamic contrast. This colour scheme not only attracts attention, but also reflects the company’s values of freshness and sustainability.
The furniture on display includes a variety of styles, from modern to classic furniture, with pieces featuring organic shapes and curves. This variety demonstrates the wide range of products offered by Fasem Green. The materials used, such as wood, metal and fine fabrics, underline the high quality and attention to detail of the company. Every piece is taken care of in the smallest detail, from the finishing of the furniture to the choice of decorative accessories.
The lighting of the stand is well thought out, with lights that highlight key pieces and create a cozy atmosphere. Strategically placed spotlights highlight products, enhancing their shapes and colors. Graphic elements, such as the “Fasem Green” logo and the product name “F40”, are clearly visible and help to reinforce the brand identity.
The light floor of the stand contributes to a sense of space and brightness, making the environment even more inviting. Overall, the Fasem Green stand at the 2022 Salone del Mobile communicates an image of a modern company, dynamic and attentive to the quality of its products. Every element, from the structure to the lighting, is designed to offer a unique and engaging experience, reflecting the excellence and innovation of Fasem Green.
Project Info
- Client
- Fasem – Green
- City
- Milano
- Exhibitions
- Salone Del Mobile
- Year
- 2022