Swati

Imagine an oasis of pink in a desert of gray fair. The SWATI stand at MIDO 2022 was an explosion of colour and light, an irresistible magnet for visitors’ eyes.

The walls, illuminated by a bright and vibrant pink, seem to pulse with energy, as if to shout to the world the audacity and vivacity of the brand. Large bright screens show close-ups of hypnotic eyes, made even more intense by SWATI colored contact lenses. It is as if those looks follow you everywhere, inviting you to come closer and discover the secret of their beauty.

The atmosphere is a perfect mix of modernity and luxury, with gold details that embellish the surfaces and created an elegant contrast with the bright pink. A lounge area, with white stools, offered a moment of relaxation and the possibility to fully immerse yourself in the world of SWATI.

The stand is not only beautiful to look at, but also cleverly arranged to highlight products. The contact lenses, absolute protagonists, were exposed in a creative and attractive way, as if they were precious jewels.

In short, the SWATI stand at MIDO 2022 is a 360-degree sensory experience, a triumph of color, light and design that has left its mark on visitors’ hearts.

Project Info

City

Milano

Exhibitions

Mido

Year

2022